Full Job Description
Job Title: Digital Content Strategist
Location: Marshalltown, Iowa
Company: Digital Dynamics Inc.
About Us: Digital Dynamics Inc. is one of the top revenue-generating companies in the digital marketing landscape, focused on leveraging cutting-edge technology and innovative strategies to achieve exceptional results for our clients. With our headquarters based in Marshalltown, we pride ourselves on fostering a collaborative and creative workplace that empowers our employees to thrive. Our vision is to redefine the digital marketing space, and we're looking for passion-driven individuals to join our team and help us get there.
Position Overview:
We're seeking a highly skilled and innovative Digital Content Strategist to play a pivotal role in shaping our content strategy. This position is perfect for someone who possesses a unique blend of creativity and analytical skills, enabling them to craft compelling content that aligns with our business objectives and engages our target audience effectively.
Key Responsibilities:
- Develop and implement a comprehensive digital content strategy that aligns with overall marketing goals, ensuring consistency and effectiveness across all digital platforms.
- Conduct thorough audience research and analysis to identify trends, preferences, and content consumption habits.
- Collaborate with cross-functional teams, including product development, SEO, and social media, to drive a cohesive content marketing strategy.
- Oversee the creation of high-quality content, including articles, blogs, infographics, social media posts, and multimedia materials.
- Monitor and analyze content performance metrics and make data-driven adjustments to improve engagement and conversion rates.
- Manage editorial calendars and ensure timely delivery of content while adhering to brand voice and messaging.
- Stay updated with industry trends and digital marketing developments to incorporate innovative approaches into our content strategy.
- Lead brainstorming sessions for content ideas and campaigns with the creative team, encouraging a culture of collaboration and innovation.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3 years of experience in digital content strategy or content marketing.
- Strong portfolio showcasing previous work that demonstrates creativity and effectiveness in content development.
- Excellent understanding of content management systems (CMS) and SEO best practices.
- Proficient in analytics tools such as Google Analytics, SEMrush, or HubSpot to track and report performance.
- Exceptional writing, editing, and communication skills with a strong attention to detail.
- Ability to work in a fast-paced, deadline-driven environment while maintaining high-quality standards.
- Proficient knowledge of social media platforms and trends, with a knack for developing engaging content that drives interaction.
Why Join Us?
At Digital Dynamics Inc., we believe that our employees are our greatest asset. When you join our team as a Digital Content Strategist, you will not only contribute to high-impact projects but also become part of a community that values innovation, creativity, and collaboration. Here’s what we offer:
- Competitive Salary: We recognize the value of your skills and expertise with a salary that reflects your experience.
- Comprehensive Benefits Package: Our benefits include health, dental, and vision insurance, a retirement plan, and paid time off, ensuring you can achieve a healthy work-life balance.
- Ongoing Professional Development: We provide opportunities for training, workshops, and conferences to help you stay at the forefront of the industry.
- Supportive Company Culture: Our team is dedicated to helping you thrive, with mentorship programs, team-building activities, and an open-door policy that encourages collaboration.
- Flexible Work Environment: We understand the importance of work-life balance and offer flexible scheduling options to accommodate your needs.
How to Apply:
If you are ready to take the next step in your career as a Digital Content Strategist and make a significant impact at Digital Dynamics Inc., we invite you to submit your resume along with a cover letter showcasing your relevant experience and why you would be an excellent fit for our team. Please include samples of your work or a link to your portfolio.
We look forward to seeing how your unique experiences and ideas will enhance our content strategy and drive our success.
Digital Dynamics Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.